{"id":3597,"date":"2021-06-27T17:04:57","date_gmt":"2021-06-27T14:04:57","guid":{"rendered":"http:\/\/www.bastasdanismanlik.com.tr\/2021\/06\/yayinlarimiz\/haber\/indirimler-tamamen-aldatmaca\/"},"modified":"2021-06-27T17:04:57","modified_gmt":"2021-06-27T14:04:57","slug":"indirimler-tamamen-aldatmaca","status":"publish","type":"post","link":"https:\/\/www.bastasdanismanlik.com.tr\/2021\/06\/yayinlarimiz\/haber\/indirimler-tamamen-aldatmaca\/","title":{"rendered":"\u0130ndirimler Tamamen Aldatmaca"},"content":{"rendered":"

\u0130ndirimler Tamamen Aldatmaca<\/strong><\/p>\n

Yeni y\u0131la say\u0131l\u0131 g\u00fcnler kala al\u0131\u015fveri\u015f merkezlerinin ve b\u00fcy\u00fck ma\u011fazalar\u0131n tuzak indirimlerle vatanda\u015flar\u0131 yan\u0131ltabilece\u011fine dikkati \u00e7eken TESK Genel Ba\u015fkan\u0131 Bendevi Paland\u00f6ken,\u00a0‘\u00d6zellikle Bat\u0131’dan esinlenerek uygulamaya konulan b\u00fcy\u00fck indirim kampanyalar\u0131nda t\u00fcketiciyi tuza\u011fa d\u00fc\u015f\u00fcren indirimler ortaya \u00e7\u0131k\u0131yor. Kampanya ba\u015flamadan \u00f6nce \u00fcr\u00fcnlerin fiyatlar\u0131 \u015fi\u015firilip indirim zamanlar\u0131nda yine kendi fiyat\u0131nda sat\u0131l\u0131yor. Bu hareket hem t\u00fcketicinin g\u00fcvenini zedeliyor hem de ekonomiye zarar veriyor’\u00a0<\/strong>dedi.<\/p>\n

-‘\u0130ND\u0130R\u0130M SEZONU D\u0130YE B\u0130R D\u00d6NEM KALMADI’<\/strong><\/p>\n

Son y\u0131llarda mevzuattaki bo\u015fluk nedeniyle indirim sezonu diye bir sezon kalmad\u0131\u011f\u0131n\u0131n alt\u0131n\u0131 \u00e7izen Paland\u00f6ken, ‘Art\u0131k b\u00fct\u00fcn sezonlar indirim sezonu oldu. Daha mevsim \u00fcr\u00fcnleri ilk kez vitrinlerdeki yerini al\u0131rken bile etiketlerde normal sezon fiyat\u0131 ve indirim fiyat\u0131 diye iki ayr\u0131 fiyat yaz\u0131l\u0131yor. Sezonun daha ba\u015f\u0131nda etiketlere olmas\u0131 gereken fiyat\u0131n iki kat\u0131 yaz\u0131l\u0131p alt\u0131na y\u00fczde 50 indirimli fiyat\u0131 yaz\u0131l\u0131yor. As\u0131l indirime girmesi gereken d\u00f6nemde de 50 + 20 gibi bir indirim yaz\u0131larak t\u00fcketiciler tamamen yan\u0131lt\u0131l\u0131yor<\/strong>‘ s\u00f6zlerine yer verdi.<\/p>\n

-’50 + 20 = 70 ETMEZ’<\/strong><\/p>\n

\u0130ndirim uygulamalar\u0131nda genellikle rakam oyunlar\u0131yla t\u00fcketicilerin yan\u0131lt\u0131ld\u0131\u011f\u0131n\u0131 ifade eden T\u00fcrkiye Esnaf ve Sanatk\u00e2rlar\u0131 Konfederasyonu (TESK) Genel Ba\u015fkan\u0131 Bendevi Paland\u00f6ken, ‘Konu indirim oldu\u011funda 50 ile 20’yi toplad\u0131\u011f\u0131n\u0131zda 70 etmez. 50 + 20 diye yaz\u0131lan indirim oran\u0131 y\u00fczde 60’e denk gelir. Ayn\u0131 \u015fekilde 50 + 50 olarak yaz\u0131lan indirim oran\u0131 y\u00fczde 75’e denk gelir. Aksi halde mal\u0131n hediye edilmesi gerekirdi. Ancak indirim oran\u0131n\u0131 y\u00fczde 60 yerine 50 + 20 yazd\u0131klar\u0131nda t\u00fcketicilerde indirim oran\u0131 daha y\u00fcksekmi\u015f gibi bir alg\u0131 olu\u015fuyor. \u0130ndirim oranlar\u0131n\u0131n bu \u015fekilde t\u00fcketicide yanl\u0131\u015f alg\u0131ya neden olabilecek \u015fekilde yaz\u0131lmas\u0131 Perakende Kanunu \u00e7er\u00e7evesinde \u00e7\u0131kar\u0131lacak y\u00f6netmelikle yasaklanmal\u0131. Halk\u0131m\u0131z da bu t\u00fcr yanl\u0131\u015f alg\u0131ya neden olacak tuzaklara d\u00fc\u015fmemeli.\u00a0\u00a0Ayn\u0131 \u015fekilde indirim d\u00f6nemleri de bat\u0131da oldu\u011fu gibi belirli bir tarihte ba\u015flay\u0131p bitirilmeli. Daha sezon ba\u015f\u0131nda indirimli fiyat etiketlerinin kullan\u0131lmas\u0131 yasaklanmal\u0131<\/strong>.’ \u015feklinde konu\u015ftu.<\/p>\n

-‘KAMPANYANIN ADI VAR KEND\u0130 YOK’<\/strong><\/p>\n

Bir ba\u015fka indirim aldatmacas\u0131n\u0131n da her \u00fcr\u00fcnde farkl\u0131 indirim oran\u0131 uygulanmas\u0131 oldu\u011funu vurgulayan Paland\u00f6ken, ‘Vitrine uzaktan bakt\u0131\u011f\u0131n\u0131zda kocaman bir y\u00fczde 50 indirim yaz\u0131s\u0131 okuyorsunuz ancak yan\u0131na yakla\u015ft\u0131\u011f\u0131n\u0131zda \u00e7ok k\u00fc\u00e7\u00fck puntalarla ?50’ye varan’ yazd\u0131\u011f\u0131n\u0131 g\u00f6r\u00fcyorsunuz. Ma\u011fazadan i\u00e7eri girdi\u011finizde ise tek bir \u00fcr\u00fcnde y\u00fczde 50 indirim oldu\u011funu ve onun da genellikle kalmad\u0131\u011f\u0131n\u0131, kalan \u00fcr\u00fcnlerin ise indirim oran\u0131n\u0131n y\u00fczde 10 – 20 gibi \u00e7ok daha d\u00fc\u015f\u00fck oldu\u011funu veya talep g\u00f6rmeyen elde kalan \u00fcr\u00fcnlere indirim uyguland\u0131\u011f\u0131n\u0131 anl\u0131yorsunuz. M\u00fc\u015fteriyi ma\u011fazaya \u00e7ekmek i\u00e7in kullan\u0131lan bu t\u00fcr aldatmacalara halk\u0131m\u0131z itibar etmemeli ve gerekli tepkiyi g\u00f6stermelidir<\/strong>‘ dedi.\u00a0\u00a0<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

\u0130ndirimler Tamamen Aldatmaca Yeni y\u0131la say\u0131l\u0131 g\u00fcnler kala al\u0131\u015fveri\u015f merkezlerinin ve b\u00fcy\u00fck ma\u011fazalar\u0131n tuzak indirimlerle vatanda\u015flar\u0131 yan\u0131ltabilece\u011fine dikkati \u00e7eken TESK Genel Ba\u015fkan\u0131 Bendevi Paland\u00f6ken,\u00a0‘\u00d6zellikle Bat\u0131’dan esinlenerek uygulamaya konulan b\u00fcy\u00fck indirim kampanyalar\u0131nda t\u00fcketiciyi tuza\u011fa d\u00fc\u015f\u00fcren indirimler ortaya \u00e7\u0131k\u0131yor. Kampanya ba\u015flamadan \u00f6nce \u00fcr\u00fcnlerin fiyatlar\u0131 \u015fi\u015firilip indirim zamanlar\u0131nda yine kendi fiyat\u0131nda sat\u0131l\u0131yor. Bu hareket hem t\u00fcketicinin g\u00fcvenini zedeliyor…<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"yoast_head":"\n\u0130ndirimler Tamamen Aldatmaca - Ba\u015fta\u015f Dan\u0131\u015fmanl\u0131k<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bastasdanismanlik.com.tr\/2021\/06\/yayinlarimiz\/haber\/indirimler-tamamen-aldatmaca\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u0130ndirimler Tamamen Aldatmaca - Ba\u015fta\u015f Dan\u0131\u015fmanl\u0131k\" \/>\n<meta property=\"og:description\" content=\"\u0130ndirimler Tamamen Aldatmaca Yeni y\u0131la say\u0131l\u0131 g\u00fcnler kala al\u0131\u015fveri\u015f merkezlerinin ve b\u00fcy\u00fck ma\u011fazalar\u0131n tuzak indirimlerle vatanda\u015flar\u0131 yan\u0131ltabilece\u011fine dikkati \u00e7eken TESK Genel Ba\u015fkan\u0131 Bendevi Paland\u00f6ken,\u00a0‘\u00d6zellikle Bat\u0131’dan esinlenerek uygulamaya konulan b\u00fcy\u00fck indirim kampanyalar\u0131nda t\u00fcketiciyi tuza\u011fa d\u00fc\u015f\u00fcren indirimler ortaya \u00e7\u0131k\u0131yor. Kampanya ba\u015flamadan \u00f6nce \u00fcr\u00fcnlerin fiyatlar\u0131 \u015fi\u015firilip indirim zamanlar\u0131nda yine kendi fiyat\u0131nda sat\u0131l\u0131yor. Bu hareket hem t\u00fcketicinin g\u00fcvenini zedeliyor…\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.bastasdanismanlik.com.tr\/2021\/06\/yayinlarimiz\/haber\/indirimler-tamamen-aldatmaca\/\" \/>\n<meta property=\"og:site_name\" content=\"Ba\u015fta\u015f Dan\u0131\u015fmanl\u0131k\" \/>\n<meta property=\"article:published_time\" content=\"2021-06-27T14:04:57+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.bastasdanismanlik.com.tr\/#website\",\"url\":\"https:\/\/www.bastasdanismanlik.com.tr\/\",\"name\":\"Ba\\u015fta\\u015f Dan\\u0131\\u015fmanl\\u0131k\",\"description\":\"E\\u011fitim & Dan\\u0131\\u015fmanl\\u0131k\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/www.bastasdanismanlik.com.tr\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"tr\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.bastasdanismanlik.com.tr\/2021\/06\/yayinlarimiz\/haber\/indirimler-tamamen-aldatmaca\/#webpage\",\"url\":\"https:\/\/www.bastasdanismanlik.com.tr\/2021\/06\/yayinlarimiz\/haber\/indirimler-tamamen-aldatmaca\/\",\"name\":\"\\u0130ndirimler Tamamen Aldatmaca - Ba\\u015fta\\u015f Dan\\u0131\\u015fmanl\\u0131k\",\"isPartOf\":{\"@id\":\"https:\/\/www.bastasdanismanlik.com.tr\/#website\"},\"datePublished\":\"2021-06-27T14:04:57+00:00\",\"dateModified\":\"2021-06-27T14:04:57+00:00\",\"author\":{\"@id\":\"https:\/\/www.bastasdanismanlik.com.tr\/#\/schema\/person\/d7e4ce2fe1ac850ce8aacaaddae312ef\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.bastasdanismanlik.com.tr\/2021\/06\/yayinlarimiz\/haber\/indirimler-tamamen-aldatmaca\/#breadcrumb\"},\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.bastasdanismanlik.com.tr\/2021\/06\/yayinlarimiz\/haber\/indirimler-tamamen-aldatmaca\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.bastasdanismanlik.com.tr\/2021\/06\/yayinlarimiz\/haber\/indirimler-tamamen-aldatmaca\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Anasayfa\",\"item\":\"https:\/\/www.bastasdanismanlik.com.tr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\\u0130ndirimler Tamamen Aldatmaca\"}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.bastasdanismanlik.com.tr\/#\/schema\/person\/d7e4ce2fe1ac850ce8aacaaddae312ef\",\"name\":\"Selin Kepceler\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.bastasdanismanlik.com.tr\/#personlogo\",\"inLanguage\":\"tr\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/84c6600299aec711ae9181b605367c12?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/84c6600299aec711ae9181b605367c12?s=96&d=mm&r=g\",\"caption\":\"Selin Kepceler\"},\"url\":\"https:\/\/www.bastasdanismanlik.com.tr\/author\/selin-kepceler\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","_links":{"self":[{"href":"https:\/\/www.bastasdanismanlik.com.tr\/wp-json\/wp\/v2\/posts\/3597"}],"collection":[{"href":"https:\/\/www.bastasdanismanlik.com.tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bastasdanismanlik.com.tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bastasdanismanlik.com.tr\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bastasdanismanlik.com.tr\/wp-json\/wp\/v2\/comments?post=3597"}],"version-history":[{"count":0,"href":"https:\/\/www.bastasdanismanlik.com.tr\/wp-json\/wp\/v2\/posts\/3597\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bastasdanismanlik.com.tr\/wp-json\/wp\/v2\/media?parent=3597"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bastasdanismanlik.com.tr\/wp-json\/wp\/v2\/categories?post=3597"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bastasdanismanlik.com.tr\/wp-json\/wp\/v2\/tags?post=3597"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}